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BPhil Honours in Marketing Management

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Picture of Digital Marketing Excellence - Planning, Optimizing and Integrating Online Marketing

Digital Marketing Excellence - Planning, Optimizing and Integrating Online Marketing

Chaffey D & Smith PR - 5th Edit
R 620.00
Global Marketing

Global Marketing

S Hollensen - 7th Edit
R 844.00
Picture of Marketing Strategy & Competitive positioning

Marketing Strategy & Competitive positioning

Hooley,G., Piercy,N.F., Nicoulaud,B.,Rudd,J.M. - 6th Edit
R 929.00
Picture of Practice of Market Research,  An Introduction

Practice of Market Research,  An Introduction

Yvonne McGivern - 4th Edit
R 925.00
Picture of Services Marketing: Integrating Customer Focus Across Firm

Services Marketing: Integrating Customer Focus Across Firm

Wilson, Zeithaml - 3rd Edit
R 999.00
Picture of Strategic Brand Management Building, Measuring and Management brand equity  

Strategic Brand Management Building, Measuring and Management brand equity  

Keller - 4th Edit
R 999.00

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